wilberforce15
Well-Known Member
Guys, why don't you leave the big boy stuff to the labor lawyers.
If you read the first link I gave, you'll see UPS suits talking about how the 1997 theme of "Part-Time America Won't Work" got America on the Teamsters' side so that UPS had to cave.
Here, I'll make it easy:
Ken Sternad, head of UPS PR in 1997: “We got slaughtered in the press. They focused their messaging around the theme of ‘Part-time America won’t work’ and that caught on with the media.” And these were "key messages that played well.”
If UPS fears public opinion more than anything, then that needs to be our main weapon. And that means focusing on part-time poverty.