theres no such thing as "objectivity" because you would have to be an all knowing god to report on anything objectively. for more look up what howard zinn has to say. everyone gets their perspectives and opinions into a piece no matter how "objective" they are trying to be.I agree with the irony , but even a biased NY times reporter has to pretend to not editorialize.
the history behind objectivity from what i remember was to give voice to the moneyed interests. its an excuse. the truth is far from reporting 2 sides of a story; thats just bad reporting.