UPS sucks but I leave it at the gate and laugh on Fridays about how much they pay me to move cardboard, and when the medical bill summary comes with me owing $0.
I do not care one bit about UPS, it's strategy, brand image, new technology, etc. I am here to do a job well and go home. I care for my brothers who actually know what I am talking about because you have done the work inside the hub or out on road as well and get it.
If another company paid the same with the same benefits I could drive around in their truck with a pink flaccid penis on the side and I wouldn't care less.