Walgreens Sells Own Line of Beer
Posted by Tammy Tuck on Jan. 28, 2011 at 10:49 am
Illinois-based drugstore chain
Walgreens has rolled out its own line of beer called
Big Flats 1901 Premium Lager. The 4.5 percent alcohol-by-volume canned American light lager, which has been compared to PBR, is produced by California-based
Winery Exchange, a company that creates private-label beer, wine and spirits for corporations like
7-Eleven and
CostCo.
The name Big Flats is a tribute to the 19th-century flat boats that traveled through upstate New York, where the beer is contract brewed. Rochester-based
North American Breweries, owners of
Magic Hat,
Pyramid, and
LaBatt, produces Big Flats at their Genesee Brewing Company facility.
At a suggested retail of $2.99 for a six-pack and $11.49 for a 24-pack, that's just under fifty cents per can.